Little Fish Labs are an umbrella company for a myriad of wellness brands that target individuals facing real health issues. From CBD to functional mushrooms, all the brands in the Little Fish Labs ecosystem utilise all-natural ingredients; their prime goal is to service their consumers with efficacious products that work.
Creative Strategy, Graphic Design, Client Liaison, Style Guide, Adobe Illustrator, Adobe InDesign, Adobe Photoshop

Borne out of the founder’s own experiences setting up a CBD brand and business, Little Fish Labs look to elevate independent businesses and small brands alike. On their own, a little fish can’t make many waves, but a school of little fish together can really make a big splash.

In addition to creating a top level brand guide, the lock up would be used across all packaging within the Little Fish Labs portfolio.